ISVSurvival.com: The first article

Andrew Biss on December 1st 2007 in Backstage

Welcome to the first article on the ISV Survival blog: equipping ISVs to survive and profit from the shift to SaaS.

Climbing gear — SaaS means big changes in how ISVs build, market, sell and support applications, so it’s useful to have something to hang onto that helps guide you through the dangers that lurk ahaed.

The ISV Survival blog is about what Software as a Service (SaaS) means to independent software vendors (ISVs) who will be forced by the market to adopt a new business model that exposes them to the financial and reputational risks of running production applications.

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Our success as technical presenters depends on our ability to get audiences to take action. After all, without action it’s just entertainment!

I’ve given hundreds of technical presentations at all levels in the software industry and have learned that although creating action’s hard, it’s not impossible. I share my experience by curating the best tips and tricks, examples and resources from the web at Tech Presenting. Please join me.

One comment so far

Even though ISV Survival is retired, if you’ve anything to add please post your comment below or get in touch with me direct. Thanks.

Andrew Biss

May 15th 2009 at 17:46

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My new blog for technical presenters

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